Unlock the Elusive College Market Where Students Study, Live, Work & Play.
Building in an incentive in the form of a contest or sweepstakes into your marketing program is a great way to grow an initial base of interest in your brand among college students while actively engaging them. It’s no secret that people like getting things for free and college students are no different in that…Continue reading…
Marc Sorel, president of NAM Youth Marketing and author of College Marketing INsider, specializes in youth marketing and college advertising to 18-24 year-olds.
With 20 years of experience, Marc is committed to helping you reach college students on college campuses across the country, via impactful and creative, proprietary marketing techniques.
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